Cup Noodles x Foodbeast x Y&R
Food culture is a part of street culture - especially in LA. We partnered with Foodbeast and Cup Noodles to create a racing inspired capsule for Spring.
Food culture is a part of street culture - especially in LA. We partnered with Foodbeast and Cup Noodles to create a racing inspired capsule for Spring.
I created a rollout based around our dream sports car. Playing off the racing themed pack, I took this one back to the garage with a customized Cup Noodles x Ferrari California.
We tapped our favorite high fashion model Shamari Maurice for the lookbook. Bridging high fashion and streetwear is a staple for Young & Reckless.
This is a collaboration with Cup Noodles so we had to stock the classic Ferrari trunk (in the front). Who wouldn’t want a car full of noodles?
Oversized boyfriend swag is always on trend. Y&R reps the kind of girl that can hang with the guys and still be herself.